I love seeing the evolution of logos. My dad is a big John Deere fan, so I’ve been intrigued by the different iterations of their logo since I was a boy. The AT&T Logo is another one I’ve watched and referenced for years. In it you can see their shift to a global brand. There’s also Twitter, Pepsi, Apple, McDonald’s, and Mercedes. In fact, if you do a search for “evolution of famous logos” you’ll see a lot of changed branding. As companies evolve, their logo must advance with it.
Our company has evolved dramatically, and our image needed to catch up.