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Creating conversations that lead to ideas and result in solutions.

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    Audrey Guinn

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    How Do You Use Social Media Effectively?

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    Audrey Guinn
    It’s the year 2006 . . .
    • Nintendo released their smallest, most lightweight console to date, the Wii Gaming Console.
    • Nasa launched the New Horizons space probe to Pluto.
    • Internet giant Google bought the rights to YouTube for $1.65 billion through a stock purchase .
    • Four Harvard students; Mark Zuckerberg, Eduardo Saverin, Dustin Moskovitz, and Chris Hughes released their social networking platform to the general public . Facebook would become the worlds largest online social network to date.
     
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    4 Steps to Establish Your Brand

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    Audrey Guinn

    Brand: a set of distinctive characteristics that establish a recognizable image or identity for a person or thing:

    https://www.dictionary.com/browse/brand?s=t

     

    The golden arches, the white swoosh, the yellow shell with a red border. All three of these images have one thing in common. It’s not that they are owned by the same company. No, they all represent a well-known brand that you can identify just by seeing their logo.

     

    When you think about a brand or establishing a brand you need to keep these four key factors in mind.

     

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